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30 Oct
3:45 - 4:15 PM
Fashion Futures Digitized: Gateway to The Saudi Fashion Industry's Insights and Innovation
Showcase, followed by a talk
Location: B8 Masterclass
Stijn Groenink
Senior Partner & Executive board member at Metyis
Ammar Bogari
General Manager For Strategy & Business Development, Fashion Commission
Dr. Rawan Maki
Director of Advisory, The Business of Fashion
30 Oct
4:25 - 4:45 PM
Furlan Marri: Building a Saudi-Swiss Luxury Watch Brand
Talk
Location: B8 Masterclass
Hamad Al Marri
Co-founder & Artist, Furlan Marri
Mashael Al Dakheel
Features Director, Hia Magazine
30 Oct
4:55 - 5:25 PM
Capitalizing on KSA and Beyond: Unveiling Market Opportunities in Saudi Arabia
Panel
Location: B8 Masterclass
Burak Çakmak
CEO, Saudi Fashion Commission
Patrick Chalhoub
Group President, Chalhoub Group
Mazroua AlMazroua
Chief Marketing & Experience Officer, KAFD
Ritu Upadhyay
Middle East Bureau Chief, WWD
30 Oct
5:55-6:25 PM
Inside The TikTok Community: Trends, Insights, and The Evolution of Fashion Culture
Talk
Location: B8 Masterclass
Kinda Ibrahim
Regional GM, Operations - TikTok METAP, Central & South Asia
Nirvana
Content Creator.
Raneem Basyoni
Partnerships Manager at TikTok MENA..
30 Oct
6:35 - 7:05 PM
The Future of E-commerce and How to Hyper-Personalize The Gulf's Digital Market
Panel
Location: B8 Masterclass
Amit Keswani
Chief Omnichannel Officer, Chalhoub Group
Alexandra Van Houtte
Founder & CEO, Tagwalk
Katie Golding
Chief Marketing Officer, SRMG
31 Oct
3:30 - 4:15 PM
The Current Landscape of Beauty & The Evolution of Skincare
Panel
Location: B3 Masterclass
Patrick Chalhoub
Group President, Chalhoub Group
Franck Marilly
Chairman, Shiseido EMEA
Hasmik Panossian
Regional Managing Director, Sephora ME
Laurent Duffier
Managing Director, L’Oreal Middle East
Henk van der Mark
VP retail, Commercial & business development, Estée Lauder Companies EMEA
Lynn Al Khatib
VP Communications, Chalhoub Group
31 Oct
4:25 - 4:55 PM
Gen Z’s Skincare Evolution in GCC: UNFILTERED
Keynote followed by panel
Location: B3 Masterclass
Jasmina Banda
Chief Strategy Officer & SVP Fashion JVs, Chalhoub Group
Andrea Fetzer
VP Strategy, Chalhoub Group
Marriam Mossalli
Co-Founder and Chief Marketing Officer at Powder Beauty
Mohamad Al Khalil
Managing Director, Shiseido
Dr. Rawan Maki
Director of Advisory, The Business of Fashion
31 Oct
4:00 - 5:30 PM
A Hia Magazine Workshop: Crafting Impactful Fashion Editorials and Resonant Content
Workshop
Location: Wokshop Room A
Mashael Al Dakheel
Features Director, Hia Magazine
Jeff Aoun
Fashion Director, Hia Magazine
Abdelrahman El Shahed
Artist
Abdulrahman AlAbed
Fashion Designer, Founder of Qormuz
Nour Aldhahri
Fashion Designer, Founder of Nour Aldhahri
31 Oct
5:00 - 7:00 PM
Runway to TikTok: Mastering Fashion & Beauty Content Creation
Workshop
Location: Workshop Room B
Dr.Raneem Basyoni
Raneem Basyoni, Partnerships Manager at TikTok MENA.
Sara Moaz
Lifestyle Partnership Manager TikTok MENA
31 Oct
5:05 - 5:35 PM
Beauty in Retail: Maximizing Growth Opportunities For Home-Grown and International Brands
Panel
Location: B3 Masterclass
Hind Sebti
Founder and CGO Waldencast
Hasmik Panossian
Regional General Manager, Sephora ME
David Vercruysse
President Managed Companies, Chalhoub Group
Youssef Benkirane
General Manager L'Oréal LUXE
Lynn Al Khatib
VP Communications, Chalhoub Group
31 Oct
6:05 - 6:20 PM
The Story Behind Aesop
Keynote
Location: B3 Masterclass
Suzanne Santos
Chief Customer Officer, Aesop
31 Oct
6:30 - 7:00 PM
Driving Skincare Growth: Consumer-Driven Trends and Omnichannel Partnerships
Panel
Location: B3 Masterclass
Salem Kaissi
SVP Beauty, Chalhoub Group
Maha Rifai
Co-founder and chief Scientific Officer, Beesline
Elyes Jeribi
Chief Strategy Officer, Nice One
Youssef Benkirane
General Manager L'Oréal LUXE
Sujata Assomull
Journalist and Author
31 Oct
6:30 - 7:30 PM
Wellbeing Workshop
Workshop
Location: Workshop Room A
Jason Keith
Wellbeing Director
Marina Kurban
Resident Herbologist
31 Oct
7:10 - 7:40 PM
Skincare For All: Importance of Inclusivity in Skincare
Panel
Location: B3 Masterclass
Nicole Nitschke
Managing Director, Faces
Joewsef (Skinfits)
Skincare Influencer
Dr. Rana K Shahab
Dermatologist
Evangelo Bousis
Founder, Enhanse
Lara Akkari
Strategy & Communication Director, Hia
31 Oct
8:00 - 9:00 PM
A Masterclass in the Art of Piercing, Fine Jewelry Design, and Ear Curation with Maria Tash.
Masterclass
Location: B8 Masterclass
Maria Tash
Founder, Maria Tash
Lolwah AlShaqha
CEO of the Fashion Association
31 Oct
8:15 - 8:30 PM
Moatasem Al Nahar on Crafting a Timeless Presence On & Off Screen
Talk
Location: Mainstage
Moatasem Al Nahar
Middle Eastern actor
Nada Baeshen
TV Host, Entrepreneur, and fashion enthusiast
31 Oct
8:30 - 9:15 PM
Noor Stars: Redefining Digital Success in Conversation with TikTok
Talk
Location: B3 Masterclass
Noor Stars
Entrepreneur & Content Creator
Melina Malliaroudaki
Celebrity and Public Figure Partnerships Manager at TikTok MENA
31 Oct
8:30 - 9:15 PM
Discover the Guerlain Skincare Essentials With the Secret of Facialist Gestures
Workshop
Location: Workshop Room B
Daniel Hamdan
Regional Beauty Ambassador
31 Oct
8:00 - 9:00 PM
Performance “Painting Turns into Dress” by Artist Marina Fedorova
Performance
Location: Cosmodreams exhibit
Marina Fedorova
Artist
1 Nov
3:25 - 3:55 PM
Creating the Winning Formula Transparency in Ingredients, Formulation, & Personlalized Solutions
Panel
Location: B3 Masterclass
Dina Sidani
Founder and CEO, ilik Health
Rita Silva
Scientific Communications and Brand Engagement Manager, The Ordinary
Alexandre Benamran
Co-CEO, Patyka
Jennifer Palmer
Senior Vice President, Global Skincare Category & Brand Scientific Authority Strategy, Estée Lauder
Miriam Abadi
Founder, Tru & Beyond
1 Nov
4:05 - 4:50 PM
Innovations and Sustainability for the Future of Skincare
Panel
Location: B3 Masterclass
Pierre Juhen
Group President, Patyka
Michel Brousset
Founder and CEO, Waldencast
Vincent Jeanniard
Chief Commercial Officer, L’Occitane en Provence
Ritu Upadhyay
Middle East Bureau Chief, WWD
1 Nov
5:00 - 5:30 PM
TikTok's Skin in the Game
Talk
Location: B3 Masterclass
Aref Yehia
Head of Retail & E-commerce, TikTok
1 Nov
5:00 - 6:00 PM
The YSL Touch: A Makeup Masterclass
Workshop
Location: Workshop Room A
Iman Boutari
YSL Beauty Regional Trainer & Makeup Artistry Manager
Daim Gaw
Saudi content creator
1 Nov
5:30 - 6:30 PM
Workshop by Shiseido Potential Has No Age
Workshop
Location: Workshop Room B
Saori Umebayashi
Regional Training Manager
1 Nov
6:00 - 6:30 PM
Re-Defining The Pharmacy Channels In Skincare
Panel
Location: B3 Masterclass
Charlotte Devaux
General Manager of the Wellness & Masstige
Pierre Juhen
Group President, Patyka
Mahmoud Mamdouh
CEO, Whites Pharmacy
Cynthia Kattar
Editorial Director, Hia Magazine
1 Nov
6:40 - 6:50 PM
Keynote: The Age of AI in Beauty & Skincare
Keynote
Location: B3 Masterclass
Anna Germanos
Group director of CPG, Retail, E-commerce & Luxury, META
1 Nov
6:50 - 7:20 PM
Leveraging Technology for Skincare (Omnichannel, Assessment and Engagement)
Keynote by Meta, followed by Panel
Location: B3 Masterclass
Olfa Messaoudi
Chief Digital Marketing Officer, L’Oréal Middle East
Angelica Munson
Executive Officer of Digital Transformation, Shiseido
Hala Zgheib
Head of Luxury at Snap MENA
Dr Costi
Acclaimed Dermatologist
Zaher El Dassouky
General Manager of Beauty Division at Chalhoub
1 Nov
6:00 - 7:30 PM
Facial Fitness: A Skincare Masterclass with FaceGym Founder Inge Theron
Masterclass
Location: B8 Masterclass
Inge Theron
Founder of FaceGym
Dr Dina Al Tayeb
Pioneering Triathlete
1 Nov
7:00 - 7:45 PM
Discover the Guerlain Skincare Essentials With The Secret of Facialist Gestures
Workshop
Location: Workshop Room B
Daniel Hamdan
Regional Beauty Ambassador
1 Nov
7:00 - 8:00 PM
Workshop by Benefit Do More For Your PORES. See More From Your Skin.
Workshop
Location: Workshop Room A
Elinor Castaldi
Regional Education Manager for Benefit Cosmetics in the Middle East
1 Nov
7:30 - 8:00 PM
How to Up Your Game on Instagram
Talk
Location: B3 Masterclass
Dr Costi
Acclaimed Dermatologist
Michaela Reilly
Beauty Trainer
Nada Baeshen
TV Host, Entrepreneur, and fashion enthusiast
Farah Kouatli
Senior Trainer, Chalhoub Group
Samer Jamal
Strategic Partner Manager, Global Partnership MENA, Meta
1 Nov
8:30 - 9:00 PM
Behind the Screen: Nour AlGhandour on Comedy, Challenges, and Growth
Talk
Location: Main Stage
Nour AlGhandour
Actress
1 Nov
8:30 - 9:15 PM
Workshop by Dior Skincare: Unlocking the Secrets to Youthful, Radiant Skin
Workshop
Location: Workshop Room B
Sara Faily
Regional Skincare Expert
1 Nov
7:00 - 8:00 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
1 Nov
8:30 - 9:30 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
1 Nov
10:30 - 11:30 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
2 Nov
4:30 - 5:30 PM
Unlocking the Science of Radiant Skin with Lancôme
Workshop
Location: B3 Masterclass
Dr. Annie Black
International Scientific Director, Lancôme
2 Nov
5:00 - 6:30 PM
Mastering your Signature Style and Image with Renowned Style Expert, Özlem Çakır
Workshop
Location: Workshop Room B
Özlem Çakır
Professional Image and Communication Consultant
2 Nov
5:30 - 7:00 PM
Crafting Couture: A Fashion Masterclass with Oscar de la Renta Creative Directors Laura Kim & Fernando Garcia
Fashion Design Masterclass
Location: B3 Masterclass
Fernando Garcia & Laura Kim
Creative Directors, Oscar De La Renta
Alex Bolen
Mai Badr
Editor in Chief, Hia Magazine
2 Nov
6:00 - 7:00 PM
Workshop by Clinique Powerful Efficacy with Rigorous Safety for Sensitive Skin
Workshop
Location: Workshop Room A
Giselle Venter
Retail Operations Director EMEA, Clinique
2 Nov
7:00 - 7:30 PM
A candid conversation with Daniella Rahme
Talk
Location: Main Stage
Daniella Rahme
Lebanese-Australian actress
Dima Hijazi
Reporter and Producer at Billboard Arabia
2 Nov
7:00 - 7:45 PM
Discover the Guerlain Skincare Essentials with the Secret of Facialist Gestures
Workshop
Location: Workshop Room B
Daniel Hamdan
Regional Beauty Ambassador
2 Nov
7:15 - 8:00 PM
Demystifying Your Skin: A Deep Dive Into Understanding Your Skin Biology
Panel
Location: B3 Masterclass
Dr. Annie Black
International Scientific Director, Lancôme
Jennifer Palmer
Senior Vice President, Global Skincare Category & Brand Scientific Authority Strategy, Estée Lauder
Dr. Abdulraheem Alawneh
Manager of R&D Strategy, Shiseido
Sham Alzahabi
Chemist & Aesthetic Clinic Owner
Lara Akkari
Strategy & Communication Director, Hia Magazine
2 Nov
8:00 - 8:45 PM
Yasmine Sabri, Unveiling the Woman Behind the Spotlight
Talk
Location: Main Stage
Yasmine Sabri
Egyptian actress
Nadia Bsat
Presenter of Businessweek Asharq Bloomberg
2 Nov
8:30 - 9:15 PM
Workshop by Dior Skincare: Unlocking the Secrets to Youthful, Radiant Skin
Workshop
Location: Workshop Room B
Sara Faily
Regional Skincare Expert
3 Nov
4:00 - 5:00 PM
Concept to Capital: Financing Pathways for Fashion
Workshop
Location: Workshop Room A
Sahar Albahkali
Investment Manager at Fashion Commission
Mohannad Elrass
Senior Director at KPMG
Faisal Alaseeri
Funding Program Development Director, CDF
3 Nov
5:30 - 6:30 PM
What's next?
Key trends driving change in fashion & emerging lifestyles
Workshop
Location: Workshop Room B
Elena Marinoni
Director of Education Istituto Marangoni Dubai
3 Nov
7:00 - 7:30 PM
Discover the Guerlain Skincare Essentials with the Secret of Facialist Gestures
Workshop
Location: Workshop Room B
Daniel Hamdan
Regional Beauty Ambassador
3 Nov
7:00 - 8:30 PM
Mastering Timeless Beauty: A Masterclass with Renowned Makeup Artist Bassam Fattouh
Beauty Masterclass
Location: B3 Masterclass
Bassam Fattouh
Celebrity Makeup Artist
3 Nov
7:30 - 8:30 PM
Decoding Skincare with The Ordinary
Workshop
Location: Workshop Room A
Rita Silva
Scientific Communications and Brand Engagement Manager, The Ordinary
3 Nov
8:00 - 8:30 PM
Generational Beauty: Inheriting Skincare Wisdom
Talk
Location: B8 Masterclass
Yara Al Namlah
Influencer & Founder of Treat
Amani Al-Ayed
Yara Al Namlah’s Mother, Visual Artist & founder of VD design
Joelle Tamer
Senior Editor, Hia Magazine
3 Nov
8:30 - 9:15 PM
Fifi Abdou on Redefining Arab Entertainment
Talk
Location: Main Stage
Fifi Abdou
Egyptian Icon
Mahmoud Oraby
Content Producer at Billboard Arabia
3 Nov
8:30 - 9:15 PM
Workshop by Dior Skincare: Unlocking the Secrets to Youthful, Radiant Skin
Workshop
Location: Workshop Room B
Sara Faily
Regional Skincare Expert
3 Nov
7:00 - 8:00 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
3 Nov
8:30 - 9:30 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
3 Nov
9:15 - 9:30 PM
Bruna Biancardi
Special appearance
Bruna Biancardi
3 Nov
10:30 - 11:30 PM
Hublot Watch Academy
Workshop
Location: Hublot Stand
Quentin Delava
Watchmaker, Hospitality manager at Hublot
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