is back

The region’s largest fashion, beauty, and lifestyle conference returns to Riyadh's dynamic JAX District from 30 October – 3 November 2024.

Day 3 - 1 Nov

Bella Hadid

In Conversation with the Global Model and Entrepreneur
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Full Programme Available

Recently announced

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Masterclasses

Exclusive Masterclass led by industry experts.

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Workshops

Your One Day Pass includes access to all workshops. Gain practical skills and connect with professionals.
Dive into hands-on learning!

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Talks & Panels

Your One Day Pass includes access to all Talks and panels.

Day 4 - 2 Nov

A candid conversation with Daniella Rahme

Daniella Rahme

Lebanese-Australian actress

Dima Hijazi

Reporter and Producer at Billboard Arabia
Day 2 - 31 Oct

Moatasem Al Nahar on Crafting a Timeless Presence On & Off Screen

Moatasem Al Nahar

Middle Eastern actor

Nada Baeshen

TV Host, Entrepreneur, and fashion enthusiast
Day 1 - 30 Oct

The Future of E-commerce and How to Hyper-personalize the Gulf's Digital Market

Amit Keswani

Chief Omnichannel Officer, Chalhoub Group

Alexandra Van Houtte

Founder & CEO, Tagwalk

Katie Golding

Chief Marketing Officer, SRMG
Day 2 - 31 Oct

Driving skincare growth: Consumer-drive trends and omnichannel partnerships

Salem Kaissi

SVP Beauty, Chalhoub Group

Maha Rifai

Co-founder and chief Scientific Officer, Beesline

Elyes Jeribi

Chief Strategy Officer, Nice One

Youssef Benkirane

General Manager L'Oréal LUXE

Sujata Assomull

Journalist and Author
Day 5 - 3 Nov

Generational Beauty: Inheriting Skincare Wisdom

Yara Al Namlah

Influencer & Founder of Treat

Amani Al-Ayed

Yara Al Namlah’s Mother, Visual Artist & founder of VD design

Joelle Tamer

Senior Editor, Hia Magazine
Day 2 - 31 Oct

Beauty in Retail: Maximizing Growth Opportunities for home-grown and international brands

Hind Sebti

Founder and CGO Waldencast

Hasmik Panossian

Regional Managing Director, Sephora ME

David Vercruysse

President Managed Companies, Chalhoub Group

Youssef Benkirane

General Manager L'Oréal LUXE

Lynn Al Khatib

VP Communications, Chalhoub Group​
Day 5 - 3 Nov

Fifi Abdou on Redefining Arab Entertainment

Fifi Abdou

Egyptian Icon

Mahmoud Oraby

Content Producer at Billboard Arabia
Day 4 - 2 Nov

Demystifying Your Skin: A deep dive into Understanding your Skin Biology

Dr. Annie Black

International Scientific Director, Lancôme

Jennifer Palmer

Senior Vice President, Global Skincare Category & Brand Scientific Authority Strategy, Estée Lauder

Dr. Abdulraheem Alawneh

Manager of R&D Strategy, Shiseido​

Sham Alzahabi​

Chemist & Aesthetic Clinic Owner

Lara Akkari

Strategy & Communication Director, Hia Magazine
Day 1 - 30 Oct

Capitalizing on KSA and beyond: Unveiling Market Opportunities in Saudi Arabia

Burak Çakmak

CEO, Saudi Fashion Commission

Patrick Chalhoub

Group President, Chalhoub Group

Mazroua AlMazroua

Chief Marketing & Experience Officer, KAFD

Ritu Upadhyay

Middle East Bureau Chief, WWD
Day 1 - 30 Oct

Fashion Futures Digitized: Gateway to the Saudi Fashion Industry's Insights and Innovation

Stijn Groenink

Senior Partner & Executive board member at Metyis

Ammar Bogari

General Manager for Strategy & Business Development, Fashion Commission

Dr. Rawan Maki

Director of Advisory, The Business of Fashion
Day 2 - 31 Oct

Noor Stars: Redefining Digital Success in Conversation with TikTok

Noor Stars

Entrepreneur & Content Creator

Melina Malliaroudaki

Celebrity and Public Figure Partnerships Manager at TikTok MENA
Day 4 - 2 Nov

Yasmine Sabri, Unveiling the Woman Behind the Spotlight

Yasmine Sabri

Egyptian actress

Nadia Bsat

Presenter of Businessweek Asharq Bloomberg

Performers (6)

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Tickets

100 SAR including VAT
GENERAL ENTRY PASS
Access Includes
  • Exhibits
  • Activations
  • Talks
  • Workshops
  • Professional Talks
  • Performances
  • Retail Marketplace
  • Free valet parking
  • VIP Benefits
  • Masterclasses
500 SAR including VAT
VIP ENTRY PASS *
Access Includes
  • General Entry Access to All Exhibits, Talks, Workshops, Performances,
  • Professional talks
  • Front Row Seating at talks & Workshops
  • Private Brand Events
  • VIP Lounge
  • Free valet parking
  • Stage VIP Zones
  • Masterclasses
650 SAR
including VAT
Masterclass pass
Access Includes
  • Exhibits
  • Activations
  • Talks
  • Workshops
  • Professional talks
  • Performances
  • Retail Marketplace
  • Free valet parking
  • VIP Benefits
  • Masterclasses
100 SAR including VAT
The Skincare Edition
Professional Pass
Access Includes
  • Exhibits
  • Activations
  • Talks
  • Workshops
  • Professional talks
  • Performances
  • Retail Marketplace
  • Free valet parking
  • VIP Benefits
  • Masterclasses
350 SAR including VAT
GENERAL ENTRY
4 DAYS PASS
Access Includes
  • Exhibits
  • Activations
  • Talks
  • Workshops
  • Professional Talks
  • Performances
  • Retail Marketplace
  • VIP Benefits
  • Masterclasses
2000 SAR including VAT
VIP ENTRY PASS
5 days pass *
Access Includes
  • General Entry Access to All Exhibits, Talks, Workshops, Performances,
  • Professional talks
  • Front Row Seating at talks & Workshops
  • Private Brand Events
  • VIP Lounge
  • Stage VIP Zones
  • Masterclasses